Alden Realty group is a value oriented real state investment firm based in New York. The firm needed a new identity and an online presence.

Logo, Brand Identity, Iconography, Style guide, Website design

We wanted that brand identity to convey the firm's expertise and integrity also to position the business as a mature, trusted player in their competitive market. We choose deep colors, minimal & refined aesthetic combined with messaging their expertise in a insincere language.

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